Kai Herzberger is heading the Commerce team of Meta for the EMEA and DACH region. He was former CMO of DailyDeal and Head of Marketing at BuyVIP, two startups he sold to Google respectively Amazon. His analytical background in market research gained him the leadership for the International Marketing team of AOL in Dulles, VA. Kai holds a MBA of Kellogg/WHU and is co-founder of ReFuture Digital GmbH and Shops2Stay UG. He holds stakes in Falcon Agency, CineApp and other startups. Kai is empathic and drives for sustainable business growth. He created CoronaCare Winsen with his wife, a local non-profit community organization and is a founding member of the Hearing Community and the Cystic Fibrosis run4air organization. He is a founding member of the Spam task force of eco Verband e.V.